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How To Master Youtube Ads in 2021 – Tommie Powers

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Learn the exact YouTube ads strategy that’s making millions, taking brands viral, and helping marketers & media buyers diversify their ad spend

MORE RESULTS?TOMMIE HAS GOT THE RECEIPTS… CHECK THIS OUT!

Tommie has spent over 30 million on YouTube Ads and been responsible for over half a billion dollars in revenue from sales for him and his clients. But don’t take our word for it, Tommie has the screenshots and receipts to prove it. Here are just a few
recent highlights.

MARKETERS, BUSINESS OWNERS,
AND MEDIA BUYERS…

One year from now, your competition will have wished they got started with YouTube ads a year earlier.

Just like people did who were late with Google ads, Facebook ads, and even the internet itself.

And who knows, since you’re reading this right now…

They might even be huddled around a screen with their team watching one of your ads saying “See! I wish that was us… We need to be doing it just like they are! They’ve blown up!”

Because after working with the “best of the best” of marketers, media buyers, and business owners across the world through our Foundr brand…

…we’ve discovered that the businesses who’ve already “cracked” YouTube ads right now…

…many who are using ads so simple you could record them just using your iPhone…

Are outpacing their competition by scaling faster (and more profitably) without the normal “I can’t spend my budget” bottlenecks…

Are bringing in a steady flow of new leads and sales with a reliable (and predictable) customer acquisition channel that isn’t riddled with constantly changing compliance chaos…

And they feel confident to have “business insurance” meaning they’re no longer 
overly reliant on the success of their ads on a single ad platform!

Plus we’re seeing it working across all kinds of industries and niches.

START YOUR YOUTUBE ADS COURSE NOW!

JUST ONE GOOD YOUTUBE AD 
CAN CHANGE EVERYTHING…

Think of it, with just a cell phone, story, and a simple video…

A single YouTube ad (like the one filmed “here in my garage”) can change someone’s business and life…forever. One ad, that’s all it takes.

One winning ad on YouTube… the 2nd largest search engine in the world with over 2 billion monthly users (only slightly less than Facebook) …is like strapping a customer-acquisition rocket to your existing business. *to the moon!*

And right now we’re seeing entrepreneurs use these “easy YouTube ads” to sell millions of dollars worth of physical products for their ecommerce stores…

Service-businesses using them to enroll countless new clients into their high-ticket coaching programs…

And marketers using them to generate tens of thousands of leads for every kind of business imaginable, from real estate and software, to book sales and influencers.

But the best part?

Many of them are using ads that don’t even require their face to be in the video!

In fact, many of them don’t require anything even close to “Squatty Potty” level of production and instead are quick and easy to make, and can start bringing in sales with just $5-$10 a day in ad spend to start.

MEET YOUR INSTRUCTOR, THE GO-TO YOUTUBE STRATEGIST

TOMMIE POWERS

AKA “TOMMIE TRAFFIC”

FOUNDER OF VIDEO ADS ACADEMY, OFFICIAL “GOOGLE PARTNER”, AND ONE OF THE WORLD’S LEADING AUTHORITIES ON YOUTUBE ADVERTISING.

Running his first YouTube ad back in 2012, Tommie has spent and consulted on more than $30,000,000 on YouTube ads alone and more than $100,000,000 on all paid platforms!

He’s mentored dozens of today’s smartest brands for 500 Startups, a Silicon Valley VC firm which produced:

and many others.

In the last 13 years his clients and partners have generated well over $500M in revenue

From Organifi and Natural Health Sherpa, to Dean Graziosi and Alex Becker, Tommie has been trusted by businesses to help them grow in ways they didn’t know were even possible by leveraging the power of YouTube advertising.

Using the exact “C3 Formula” you’ll learn inside this course…

He helped Organifi launch with $0 revenue to doing more than $30M in 3 years and becoming the 134th fastest growing company on the INC 5000…

He helped Axe Wellness generate an extra $1,000,000 in less than 5 months using just one strategy he provided them…

He helped Natural Health Sherpa go from $0 to spending multiple 6 figures per month in less than 10 months across YouTube and other Native platforms he was running for them…

And he helped The Breakup Doctor go from generating $5k a month to over 7-figures annually!

He’s successfully helped run YouTube ads in every niche and industry you can imagine… From ecommerce, supplements, and digital products, to real estate agents, software, and influencers.

Today Tommie sits atop a short list of the best paid media advertisers on the planet.

When it comes to running YouTube ads for all kinds of different businesses and budgets, there’s simply no one better to learn from.

YOUTUBE ADS CAN NO LONGER BE IGNORED!
IF YOU’RE NOT THERE, YOU’RE NOT BEING SEEN…

Part of the reason for this “perfect storm” happening right now with YouTube ads is due to the dramatic shift in media consumption we’ve seen accelerate over the last few years.

Smart TV’s, tablets, and mobile phones are streaming videos literally everywhere you look…

Everyone and their grandma (literally their grandma) is on social media watching videos today.

So it probably isn’t too surprising to hear that video consumption is at an all time high right now with no signs of slowing down.

While reading is at an all time low and the returns from “traditional media” like newspapers or text-driven advertising are dwarfed by the profits generated by just one winning YouTube ad.

In fact, the only thing people spend more time on than social media is sleeping and watching TV! And over the course of a lifetime, on average people will spend more time on YouTube than any other Social platform!

Which is also probably why Google – who owns YouTube and is arguably the smartest company in the world – launched YouTube TV as the “cut the cord” movement continues to decimate normal cable broadcasting and traditional advertising.

They’re in both the social media and television game!

So whether it’s on Facebook, Instagram, or YouTube…today people prefer video over any kind of media. And that’s what’s winning the biggest with advertising as well.

THE 3 REASONS YOUTUBE HAS
CHANGED ADVERTISING… FOREVER!

Think of it, with just a cell phone, story, and a simple video…

A single YouTube ad (like the one filmed “here in my garage”) can change someone’s business and life…forever. One ad, that’s all it takes.

1. BUYING INTENT: PEOPLE ARE MORE LIKELY TO BUY ON YOUTUBE

Majority of people arrive on YouTube with “buying intent”, meaning they come to “seek, not scroll” like they do on other platforms.

  • The watch time for shopping-related videos on YouTube grew in the U.S. by more than 5X over the past 2 years.
  • 70% of viewers bought from a brand after seeing it on YouTube.
  • The most searched phrase on YouTube is “How To” which reveals people are coming to YouTube looking to learn about something new or solve a problem.

2. BETTER TARGETING: YOUR AUDIENCE IS MORE EASILY FOUND ON YOUTUBE

YouTube is the second largest website (and search engine) in the world next only to its parent company Google, it can more easily find buyers for any business or niche.

  • YouTube ads tap into industry-leading “Google Search Based Targeting” not available on platforms like Facebook.
  • YouTube allows precise “Custom Audiences” to target even the most hard-to-reach prospects.
  • YouTube ads targeted by intent have a 100% higher lift than those just targeted by demographics like available on other platforms.

3. LESS COMPETITION: YOUR ADS ARE ABLE TO MORE EASILY STAND OUT

  • Majority of businesses haven't even advertised on YouTube yet.
  • In Q3 of 2020 Facebook reported there were 10 million different advertisers on their platform!
  • With less competition you can get cheaper clicks, leads, and sales with YouTube ads.

IT’S TIME TO DIVERSIFY YOUR AD SPEND AND DE-RISK YOUR BUSINESS

Instead imagine how it’d feel to finally “crack” YouTube ads…

  • No more worrying about your Facebook ad account getting randomly banned for no reason…
  • No more suffocating compliance regulations that are constantly changing…
  • And no more sky high ad costs due to an overly crowded ad platform.

These are just a few reasons why many of today’s smartest marketers are convinced that YouTube ads are the future of online marketing.

YOUTUBE IS THE WORLD’S SECOND-MOST VISITED WEBSITE RIGHT AFTER ITS PARENT COMPANY, GOOGLE.

And this isn’t some “Facebook ads are dead” type thing, because they’re obviously not.

We’re using them and you should most likely be as well. But too many people ride what we call the “overreliance rollercoaster” and rely too heavily on their Facebook ads to produce.

But as you’ve probably experienced, that’s incredibly risky and unpredictable.

And right now in 2021, YouTube ads are essentially where Facebook ads were more than 13 years ago! At least for now…

It’s the biggest online advertising opportunity we’ve seen in over a decade.

HOW YOU CAN ACCESS THE PRICELESS DATAFROM $30M+ IN YOUTUBE AD SPEND…

You’re about to discover the exact data-driven system Tommie Powers has perfected since he started running ads way back in 2007, having now spent more than $100M+ on ads across all platforms!

He’s used this system to help ecommerce businesses like Organifi launch with $0 revenue to doing more than $30M in 3 years and becoming the 134th fastest growing company on the INC 5000…

As well as helping hundreds of other big and small businesses from all kinds of industries generate more than $500M in total revenue!

It’s a step-by-step process distilled from his hundreds of thousands of tests , failures, and wild successes. He’s already done all the hard work and sleepless nights so you don’t have to!

And yes, these are 100% real companies, real stories, real results. You can watch their stories throughout this page…

They’re from everyday people whose businesses have “blown up” using YouTube ads. Just like the countless other businesses and entrepreneurs who have as well.

THE FASTEST WAY TO GO FROM $0 TO $1K+ PER DAY IN PROFITABLE YOUTUBE AD SPEND

  • Leverage Unskippable Ads: You’ll be able to create “Unskippable YouTube ads” that your prospects actually enjoy watching instead of feeling annoyed. You’ll use these ads to educate, entertain, and stand out from your competition every single day.
  • Your Own Easy-To-Follow Blueprint: You don’t need a video team and you don’t need any experience with Google or YouTube ads! This course guides you step-by-step through everything you need to know and do to create winning YouTube ads from scratch.
  • Tested By 100s Of Different Businesses: This course is for all niches, products, and industries. It’s worked for countless different brands from supplements and digital products, to realtors and high-ticket services. There’s no guesswork.
  • Hands-Off Scaling: This course is designed as a complete ads playbook, allowing you to “hand it off” to a team member who can then run your ads for you. You save time by not doing it yourself, but can also jump in and troubleshoot using the playbook at any time.

SIMPLE, ACTIONABLE, & PROVEN STRATEGIES FOR YOUTUBE ADS THAT CONVERT

  • Diversify your ad spend & de-risk your business with high-converting YouTube ads.
  • Control your market and quickly pass up your competition on the platform.
  • Simplify the entire YouTube ad process with a step-by-step blueprint.
  • Create “Easy Ads” without even needing your face to be on video.
  • Scale faster and easier by finally using YouTube ads effectively!

JUST SOME OF WHAT’S INSIDE…

  • Revealed: How to create successful ads without ever having your face in the video!
  • The one often overlooked change you must first make to your Facebook ads before ever trying to run them on YouTube…
  • Everything you need to know to create a winning YouTube ad campaign from scratch.
  • Look over-the-shoulder as Tommie reveals his proven step-by-step “C3 Formula” that’s helped him scale some of the fastest growing brands online.
  • How anyone can quickly create “Easy YouTube Ads” and start making sales with just $5-$10 a day! All you need is a smartphone, a script, and a story.
  • Remove all “guesswork” once and for all! You won’t need to waste time and money on “trial and error” trying to figure out what works. Tommie’s laid it all out for you.
  • The “right way” to structure YouTube ad creative (script, video, targeting, etc) that consistently converts!
  • How to use the little-known “insider” strategies of media buying for finding your perfect audience on YouTube! Learned from spending $100M+ on ads.
  • How to run profitable ads for each part of your “YouTube Funnel”…prospecting, re-engagement, and remarketing…without over complicating it.
  • The often overlooked “must-have” building blocks of every successful YouTube ad. Inside is everything you must know before ever opening your Google Ads Account and risk wasting a single penny…

MODULE 1
MASTERING THE YOUTUBE AD FUNDAMENTALS
In this module you'll discover the "must know" YouTube ad fundamentals and Tommie’s proven "C3 Formula". If you've never run YouTubes ads before and wondered "where do I start"…this is it. You'll learn everything you need to ensure you do things right and don't waste a penny.

  • Lesson #1: Tommie's YouTube Ads C3 Formula
  • Lesson #2: Smart Marketers Success Metrics
  • Lesson #3: How To Make The Most Money With Lifetime Value
  • Lesson #4: Busting The 12 Common Myths About YouTube Ads
  • Lesson #5: YouTube Ads vs. Facebook Ads Breakdown
  • Lesson #6: Setting Up Your Google Ads Account
  • Lesson #7: Setting Up Your YouTube Channel
  • Lesson #8: Navigating YouTube & Google Ad Manager

MODULE 2
SMART MEDIA PLANNING & MARKET RESEARCH
This module you'll take a deep dive into the art of finding your target market…even if they’re hard to find. You'll master not just driving YouTube traffic, but driving the right kind of traffic. Plus you’ll see how to leverage Google’s industry leading prospecting data (Google owns YouTube).

  • Lesson #1: Mind Blowing Market Research (Template Included)
  • Lesson #2: Hidden Keys To Keyword Research Strategy
  • Lesson #3: "Borrowing Data" With Competitive Research
  • Lesson #4: Burning Questions You Must Answer First
  • Lesson #5: Building Your "Bleeding Neck" Buyer Persona's
  • Lesson #6: The Right Way To Think About Targeting
  • Lesson #7: Critical Tweaks To YouTube Specific Landing Pages

MODULE 3
CREATIVE: MAKING KILLER VIDEO ADS THAT CONVERT
In this module you'll learn how to create high-converting videos from start to finish. From step-by-step script writing templates, to coming up with engaging ad ideas, you'll get everything you need to start confidently creating breakthrough video ads!

  • Lesson #1 : Tommie's Proven "Video Creative Framework"
  •  Lesson #2: How Leading Video Agencies Create Ads
  • Lesson #3: Brainstorming Creative Ad Concepts
  • Lesson #4: $30M+ High-Converting Video Ad Framework
  • Lesson #5: Launching "Remarketing" Créatives That Crush
  • Lesson #6: Quick & Easy 1 Minute Script That Converts Like Crazy
  •  Lesson #7: The Hard Hitting "Problem Driven" Conversion Script
  • Lesson #8: The Magical Storytelling Script For Ads Your Prospects Love
  • Lesson #9: How To Model Your Creative After Proven Ads

MODULE 4
CAMPAIGNS: SETTING UP YOUR CAMPAIGNS THE RIGHT WAY
This module reveals how to set up your campaigns the right way and maximize conversions for whatever your specific goal is. You'll learn how to make everything trackable (from leads to sale) so you know what's working and what isn't without wasting time and money simply guessing.

  • Lesson #1: Campaign Creation With The "C3 Formula"
  • Lesson #2: Conversion Action & Tag Setup
  • Lesson #3: Creating Your Perfect Audience -Remarketing
  • Lesson #4: Creating Your Perfect Audience – Custom Audiences
  • Lesson #5: Detailed Campaign Setup & Types Of Campaigns
  • Lesson #6: Setting Up Your Campaigns – Skippable Instream
  • Lesson #7: Setting Up Your Campaigns – Video Discovery

MODULE 5
CONVERSIONS: HOW TO CREATE YOUTUBE FUNNELS THAT CONVERT
In this module you'll discover how to create high-converting YouTube ad funnels for all kinds of different niches and industries. Tommie has spent more than $30M+ perfecting his "funnel process" so that no matter your business, you can leverage YouTube ads to grow.

  • Lesson #1: Ecommerce Funnels
  • Lesson #2: Digital Products – Courses – Membership Site Funnels
  • Lesson #3: Lead Gen – Services – Agency Funnels s/
  • Lesson #4: Webinar Funnels
  • Lesson #5: Free Plus Shipping Funnels
  • Lesson #6: SaaS + Software Funnels
  • Lesson #7: How To Instantly Troubleshoot Non Converting Ads
  • Lesson #8: Steps To Ensure Your Website Is Google Compliant

MODULE 6
METRICS THAT MATTER: BUILDING A DATA-DRIVEN YOUTUBE ADS MACHINE
By the end of this module, you'll have built a data-driven YouTube ads machine that helps you to make more while spending less. You'll know exactly what metrics matter, what don't, and how to use them to make smart data-driven decisions day in and day out to optimize and scale faster.

  • Lesson #1: Metrics, Optimization, & Data-Driven Decisions
  • Lesson #2: "Revenue Based Tracking" (Money In -Money Out)
  • Lesson #3: Analyzing Your Primary Success Metrics
  • Lesson #4: Key Metrics To Review For Creative Decisions
  • Lesson #5: Understanding "Conversion Windows"
  • Lesson #6: What To Do Once You've Got Winning Ads

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